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Post by account_disabled on Jan 11, 2024 17:15:16 GMT 8
This is something that has been in effect for several years abroad, but we expect it in Ukraine in the near future. Multi-platform multi-platform The next trend is multi-platform . The statistic is also important here, that previously, in order for a person to remember our brand, we needed 3 touches. That is, for example, she saw us in a store, then she saw our advertisement on Google, and then our advertisement on Instagram. Now these touches should be 7. And of course, it becomes more and more difficult for us, marketers, because people have banner, logo-blindness, no one remembers other brands. Our task is to differentiate ourselves and make sure that we are remembered Betting Email List specifically through these touches. There is a saying - "signs of fate . " It is necessary to become such brand signs of fate for our audience. How can this be easily implemented? This is multi-platform. That is, the format when we communicate with our audience on various platforms: Instagram, Facebook, TikTok, Twitter, Telegram channel, Viber mailings, etc. All this can work in the combo menu. Of course, this requires more time to create content, as well as to differentiate that content. But this is the future, multi-platform will grow. Multi-platform can also get a new color - in niche and segmentation. Why?
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